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Shawn Ryan Show

#156 Chris Fettes - A SEAL Team 6 Sniper’s Worst Nightmare

Jan 6, 2025
Chris Fettes, a former Navy SEAL with 13 years of combat experience and now the CEO of Be Free Craft Ice Cream, shares his remarkable journey from the battlefield to the ice cream business. He discusses the emotional challenges of transitioning to civilian life, emphasizing the importance of identity and personal growth. Fettes reflects on his childhood trauma and how it shaped him, while also revealing the innovative flavors inspired by his service. His passion for ice cream not only serves as a creative outlet but also a way to give back to the community.
05:24:20

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Quick takeaways

  • Chris Fettes, a former Navy SEAL, exemplifies resilience through his transition from military service to entrepreneurship in the ice cream industry.
  • His experience highlighting the challenges of personal identity after military life emphasizes the importance of aligning one's aspirations with personal values.

Deep dives

Importance of Shopify for Business Growth

Shopify is highlighted as an essential platform for businesses aiming to enhance their e-commerce capabilities. It offers various features, including ShopPay, which reportedly increases conversions by up to 50%. This signifies a reduction in abandoned carts, ultimately driving higher sales revenue. For entrepreneurs looking to thrive in the digital marketplace, exploring Shopify as a robust commerce platform is emphasized.

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