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Social Media Marketing Podcast
Content That Triggers Massive Reach on Social Media
Apr 18, 2024
Content marketing expert Andy Crestodina discusses triggering massive reach on social media by creating engaging content that encourages user interactions, leveraging AI tools for effective marketing strategies, and collaborating with influencers. The conversation highlights the importance of presenting counter-narrative opinions and repurposing content to boost visibility on social media platforms.
43:12
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Quick takeaways
- Collaborative content marketing boosts reach through guest blogs and interviews, fostering networking opportunities and industry knowledge.
- Integrating AI tools for ideation and incorporating diverse viewpoints enriches content, sparks engagement, and encourages conversations.
Deep dives
The Power of Collaborative Content Marketing
Collaborative content marketing, through sources like guest blogs and interviews, offers vast benefits, such as mentions on social media, networking opportunities, and deepened industry knowledge. Inviting others to share their opinions can spark meaningful conversations, drive engagement, and enhance visibility, fostering professional relationships and boosting reach in a social media landscape where blog comments are now more active within platform native content.
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