The Daily Standup Flip the funnel | Boaz Maor
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Jun 6, 2025 Boaz Maor, Chief Customer Officer at Redirect Health, is dedicated to transforming healthcare by prioritizing patient needs. He discusses the importance of Net Promoter Score (NPS) in understanding customer success and navigating the complexities of B2B satisfaction. Boaz shares his mission to make routine care affordable, revealing the challenges of healthcare reform and advocating for transparency in billing. He emphasizes the power of self-awareness and networking in career advancement, showcasing how genuine connections can lead to success.
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Redirect Health Disrupts Healthcare
- U.S. healthcare spends more per capita than any country but has middling outcomes.
- Redirect Health disrupts by offering transparent, affordable care bundles primarily for small businesses.
Three Customer Tiers Explored
- Redirect Health serves three customer tiers: employers, employees (members), and brokers.
- Boaz is building customer success functions like onboarding and quarterly reviews from scratch.
Encourage Routine Healthcare Use
- Promote proactive routine healthcare by encouraging members to use free services regularly.
- Regular touchpoints enhance engagement and improve long-term health outcomes at lower cost.