The Story

The TikTok election wars

Jun 19, 2024
Guest
Lara Spirit
Guest
Matilda Davies
Data journalist Matilda Davies and Red Box editor Lara Spirit discuss the influence of TikTok on the UK election, highlighting the unique campaign strategies of political parties and the impact of social media on young voters. Topics include user-generated content, polarisation, and the role of TikTok in political communication.
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Episode notes
1
Intro
00:00 • 2min
2
The Impact of TikTok on the UK General Election Campaign
01:30 • 9min
3
Analyzing the impact of TikTok on political communication and polarization
11:00 • 3min
4
Election campaign video focus and sponsor promotions
13:59 • 2min
5
Political Parties' Strategies on TikTok in the UK General Election
16:23 • 12min
6
Analyzing the impact of TikTok on elections and the importance of engaging young voters
28:01 • 3min