The Next Big Idea Daily Why Introverts Make the Best Networkers
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Apr 8, 2025 Matthew Pollard, known as the rapid growth guy and author of The Introvert's Edge to Networking, discusses the strengths introverts possess in networking. He debunks the myth that networking relies on being outgoing, emphasizing that introverts can thrive by harnessing their unique qualities. Topics include strategic preparation, the power of storytelling, and creating a cohesive personal brand. Pollard redefines networking as a skill that introverts can master to build genuine and impactful connections.
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Introvert Networking
- Stop trying to network like extroverts; it's exhausting and inauthentic.
- Embrace strategic networking: prepare, plan, and practice for comfortable, authentic interactions.
Networking Mistakes
- Most networking is either transactional (selling) or aimless (shallow conversations).
- This leads to shallow connections and wasted business cards, making people think networking doesn't work.
Strategic Networking
- Introverts should embrace strategic networking, which involves planning and preparation.
- This allows presenting the best, authentic self in networking situations.