Optimal Work Daily - Career, Productivity and Entrepreneurship

1602: How We Got Our First 2,000 Users Doing Things That Don't Scale by Ryan Hoover

Feb 18, 2025
Early-stage growth thrives on personal, hands-on efforts rather than automation. Engaging directly with users fosters strong connections that can propel a startup forward. The journey of transforming a small idea into a vibrant community highlights the significance of feedback and active engagement in product development. Creating meaningful relationships with early adopters not only clarifies needs but also lays the groundwork for sustainable growth.
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ANECDOTE

Product Hunt MVP

  • Product Hunt began as an email list using LinkyDink, sending daily product digests.
  • This MVP's organic growth and positive feedback encouraged Ryan Hoover to build a full product.
ADVICE

Early User Engagement

  • Involve early users in product development for valuable feedback and buy-in.
  • Make them feel part of the process; it builds excitement and helps shape a desirable product.
ANECDOTE

Private Beta Launch

  • A private beta with initial supporters helped gather feedback and refine the product.
  • This also created excitement and a sense of ownership among early users.
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