

JF 3987: Capital Raising Confidence, Authentic Investor Messaging, and Why He Avoids Multifamily ft. Ash Patel
Aug 4, 2025
Ash Patel, a full-time commercial real estate investor and podcast host, shares his journey from self-funding to successfully raising capital. He emphasizes the importance of authenticity in marketing and building genuine investor relationships. Discussing innovative real estate strategies, Ash critiques the multifamily sector, advocating for transparency and differentiation in a crowded market. He highlights the power of personal storytelling and effective communication, especially on social media, to foster trust and attract investors. Ash’s insights combine experience with a fresh perspective.
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From Solo Investor to Capital Raiser
- Ash Patel used only his own money for 10 years, scared to raise capital from others.
- He started raising capital after seeing friends make worse investments elsewhere and wanting to help them.
Be Experienced Before Raising Capital
- Operators should only raise capital after gaining experience on similar deals or by partnering with experienced people.
- Blindly raising capital without knowledge is unacceptable and risky.
Prepare Investors Before Deals
- Always build investor relationships before having a deal; start marketing early with newsletters and social posts.
- Raising capital after finding a deal costs more equity and is less effective.