JF 3987: Capital Raising Confidence, Authentic Investor Messaging, and Why He Avoids Multifamily ft. Ash Patel
The Best Ever CRE Show
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Mastering Visibility and Investor Engagement
This chapter highlights the significance of visibility in marketing strategies, particularly through social media platforms like LinkedIn, to broaden outreach beyond traditional audiences. The speakers emphasize the key strategies operators should adopt when transitioning to raising funds from investors, focusing on building relationships and understanding investor motivations. They discuss balancing effective communication and self-confidence with direct calls to action in capital raising efforts, ensuring successful engagement with potential backers.
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