The Social Selling Podcast cover image

The Social Selling Podcast

S3 E27 - Who OWNS Your LinkedIn Profile? And How Does That Affect How You Operate It? | Daniel's Digest

Jul 23, 2024
Explore the heated debate around ownership of LinkedIn profiles. Should individuals or companies have control? Discover why companies should guide rather than dictate LinkedIn use. Learn how to optimize your profile for personal branding while aligning with company goals. The discussion highlights the importance of viewing LinkedIn as a valuable personal asset and the risks of missed opportunities when training is overlooked. Successful social sellers thrive under company support, not in isolation.
12:15

Podcast summary created with Snipd AI

Quick takeaways

  • Individuals must maintain control over their LinkedIn profiles to reflect their personal brand while navigating company influences.
  • Companies should guide and support employees in optimizing their LinkedIn presence for mutual benefit rather than imposing strict control.

Deep dives

Ownership of Your LinkedIn Profile

The question of who owns a LinkedIn profile is crucial in social selling, as it often sparks debate between individuals and companies. While technically, LinkedIn retains ownership of the profile, individuals have the personal right to control the content they share. Companies may attempt to influence how employees use their profiles, but it is essential for individuals to maintain the autonomy of their online identity. Ultimately, individuals must navigate this space carefully, ensuring that their profiles accurately reflect both personal brand and any professional association.

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode