Success Story with Scott D. Clary

Angelo Bahu - Viral Video Creator | From Donut Shop to 6 Billion Views

20 snips
Nov 16, 2025
Angelo Bahu, the creative force behind Yonutz, transformed his family's donut shop into a franchised sensation, boasting over 750 million views and millions of followers on social media. He shares how a spontaneous TikTok sparked his viral journey and discusses the psychology behind audience interaction that fuels his success. Angelo explores the importance of adaptability in content creation, leveraging social analytics for business growth, and the value of authenticity over perfection in social media. Tune in for tips on making any niche go viral!
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ANECDOTE

First Viral Post Launched Yonuts

  • Angelo filmed a donut flavor video before close and promised his boss they'd add it if it went viral.
  • He woke up to 10 million views and used that momentum to build more content and menu stories.
ADVICE

Invite The Audience To Participate

  • Make content that invites audience participation rather than just showing a product.
  • Ask for approval, opinions, or votes to broaden appeal and increase engagement.
ADVICE

Marry Trends With Your Product

  • Tap into cultural trends you actually resonate with to make niche products mainstream.
  • Pair trending topics (movies, zodiac, characters) with your product to reach broader audiences.
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