Well with Arielle Lorre

272: The Truth About Supplements, Where Ingredients Really Come From and How She is Transforming the Industry with Katerina Schneider, Founder and CEO of Ritual

Sep 18, 2023

Katerina Schneider, Founder and CEO of Ritual, brings transparency to the health industry. She reveals shocking truths about the supplement industry, including where ingredients come from and what's in the capsules. She emphasizes the importance of safe and clean ingredients in supplements. Katerina shares her inspiring journey from being a refugee to starting Ritual. They discuss creating an effective skincare product and developing science-backed supplements. The chapter explores integrity in the supplement industry, a new sleep product, and how to connect with Ritual.

52:48

Episode guests

Katerina Schneider

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Episode notes

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Quick takeaways

Traceable science and clean ingredients are crucial in improving the quality of health products in the supplement industry.

Ritual's commitment to transparency and trust by providing traceable products and extensively researching ingredients sets a new standard in the industry.

Deep dives

Creating a New Standard in the Supplement Industry

Katarina Schneider, the founder and CEO of Ritual, discusses the importance of traceable science and sourcing in the supplement industry. She shares her personal journey of being dissatisfied with the prenatal vitamins available during her pregnancy, which led her to start her own company. Schneider emphasizes the need for better health products with clean ingredients and showcases how Ritual has pioneered this new standard.

Introduction

6min

Katerina Schneider's Backstory and Journey to Starting Ritual

5min

Overcoming Doubt and Creating a Trusted Prenatal Vitamin

26min

Creating an Effective and Science-Backed Skincare Product

2min

Developing Science-Backed Supplements

4min

Integrity in the Supplement Industry and New Sleep Product

7min

Finding Ritual and Connecting with the Speaker

2min

Katerina Schneider is the founder and CEO of Ritual, a personal health brand bringing a new level of transparency to the health and wellness industry. She joins the show to discuss how being pregnant and unable to find a supplement she could trust, led to her creating what is now a 9-figure business rooted in honesty, transparency and integrity. She shares many shocking truths about the supplement industry including where ingredients actually come from, what’s in the capsules, and why simple regulation is not enough. This is an illuminating and fun conversation that will leave you with the healthy dose of skepticism when it comes to what you ingest every day.

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

Visit www.ritual.com and use code 30BLONDE for 30% off your first month.

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Well with Arielle Lorre

272: The Truth About Supplements, Where Ingredients Really Come From and How She is Transforming the Industry with Katerina Schneider, Founder and CEO of Ritual

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Creating a New Standard in the Supplement Industry

Redefining Skincare with Traceable Ingredients

Transforming Gut Health with Pre, Pro, and Postbiotics

Revolutionizing Sleep Products with a Focus on Science

Remember Everything You Learn from Podcasts