Not Investment Advice

68: Ted Gioia: The history of music innovation, Silicon Valley vs. Hollywood

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Jul 23, 2022
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INSIGHT

Old Songs Dominate Modern Listening

  • Old songs now dominate U.S. music consumption, taking roughly 70% of listening share.
  • This backward-looking trend signals cultural stagnation driven by tech and investment choices.
INSIGHT

Catalog Buying Trumps New Artist Investment

  • Investors are buying song catalogs instead of funding new artists, spending billions on copyrights.
  • Prioritizing past cash flows over new talent risks long-term decline in creative renewal.
ADVICE

Redirect Funding Toward New Talent

  • Wealthy people and institutions should fund new artists and long-term cultural projects instead of only buying past assets.
  • Change investment incentives to restore creative renewal in arts and entertainment.
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