Marketing Against The Grain How to Start a $1M Business Using Only AI
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Oct 14, 2025 
Greg Isenberg, a serial entrepreneur and founder of Ideabrowser, shares insights on building $1M businesses with AI. He discusses the importance of niche trends and introduces tools for spotting high-potential ideas. Greg emphasizes the need for fast market validation through lean tactics like landing pages and customer interviews. He explores the potential of ChatGPT-native apps and showcases strategies for creating engaging AI-driven content. Listeners will learn how to leverage AI for audience building and the future of multimodal marketing.
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Validate Before You VibeCode
- Validate ideas with targeted research and prompts before building full products.
- Use AI to generate PRDs, go-to-market plans, and landing pages, then edit them yourself.
Start With A Landing Page Or PRD
- Start with a landing page or a PRD and drive traffic to test demand before building an app.
- Iterate on prompts and edit AI outputs until you believe the strategy is correct.
Three Hours Of AI Research Is Transformative
- Treat AI research as the new lean startup step: three hours of multi-model research yields actionable insights.
- Write decisions down by hand to crystallize the idea and next steps.
