The Instagram Stories - Social Media News cover image

The Instagram Stories - Social Media News

The Instagram Stories - 7-1-24 - VidCon Recap and Adam Mosseri Talks Followers

Jul 1, 2024
Adam Mosseri, a social media and tech expert, discusses followers on Instagram. The podcast covers insights from VidCon, Instagram algorithm myths, creating original content, optimizing profiles, posting strategies, follower analytics, account security tips, two-factor authentication, password security, and a book recommendation for 'Project Hail Mary'.
10:08

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Instagram algorithm now uplifts small creators, promoting equal opportunity for all.
  • Engagement is crucial; focus on creating engaging content over follower numbers for success on Instagram.

Deep dives

Instagram Algorithm Updates from VidCon Panel

During VidCon, a panel discussed Instagram algorithm updates. One major change highlighted how the algorithm now uplifts small creators, emphasizing equal opportunity for all. Another update focuses on promoting original content while cracking down on non-original posts. Small creators are encouraged to focus on creating reels as over 50% of Instagram engagement comes from them.

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