The Instagram Stories - Social Media News

On today's episode, Daniel Hill dives into the latest YouTube custom feeds and essential Instagram creator tips to help you optimize your content strategy.First, we break down YouTube's new custom feeds for the homepage, allowing you to personalize your content experience. Rene Ritchie from the YouTube Creator Insider team explains how to use these new features, which replace topic chips and sync across mobile and desktop.Then, Instagram's head, Adam Mosseri, shares his insights on testing new long-form video features, highlighting the challenges of creating both long and short-form content. Plus, Instagram's VP of Product, Tessa Lyons, answers crucial creator questions: she reveals why translations are a powerful growth tool, what metric she checks first in insights (follower vs. non-follower views), and how trial reels can help you grow your account by reaching new audiences.We also hear from the TikTok team on video retention—it's not about length, but keeping viewers watching. Finally, YouTuber Hank Green shares his unique creative process for generating endless content ideas, emphasizing the importance of getting ideas out to make space for new ones.Stick around after the music for Wednesday Waffle, and if you're a social media creator or strategist in the NY/NJ area, or have a story to share, Daniel is looking for podcast guests! DM @DanielHillMedia to connect. Links:YouTube: New! Custom Feeds & Updated Subs Feed Navigation (YouTube)Instagram: Tessa Lyons Answers 3 Questions (Instagram)TikTok: Short Videos or Long Videos? Neither. (TikTok)YouTube: Hank Green: Ideas Need To Get Out (YouTube)     The Instagram Reach Playbook - Digital Guide (PDF)Book a Strategy Session (30 minutes) The Equipment I Use:Phone: Samsung S25 Ultra with S-Pen included (Amazon)Microphone: Shure MV7+ USB-C & XLR Podcast Dynamic Mic with Stand (Amazon)Headphones: Samsung Galaxy Buds 3 Wireless Bluetooth Earbuds (Amazon)Laptop: Dell Latitude 7320 Detachable Detachable 2-in-1 Laptop Tablet Touch | 13" (Amazon)  Leave a Review of the Podcast: Apple Podcasts Connect with me on Instagram: @danielhillmediaConnect with me on Threads: @danielhillmediaConnect with me on YouTube: @danielhill_media Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Daniel Hill welcomes you to a new episode of social media news and strategy. This week, we're diving into insights directly from Adam Mosseri, Head of Instagram, as he discusses new Instagram features and clarifies crucial details about Instagram reach.Adam Mosseri shares updates on the new long-form video content called 'Features,' explaining it's currently in limited testing and will take 'months' to roll out widely, giving creators time to strategize. We also tackle common questions about what impacts your reach on Instagram. Adam confirms that removing a post from your grid won't significantly affect your overall reach, and using third-party editing apps like CapCut is fine—unless they add watermarks. He encourages trying Instagram's own 'Edits' app, which is getting a desktop version 'really soon,' with rumors pointing to a November launch.Ever wondered why links in comments aren't clickable? Adam Mosseri explains Instagram's stance: it's to prevent spam and maintain the platform's focus on visual media. You can still use links in your bio and via story stickers. Plus, we cover the frustrating lack of a search option in saved collections (Instagram is experimenting with it), whether you can post multiple different trial reels in a day (yes), and a surprising detail about trimming videos in stories. Adam also acknowledges ongoing work to improve the Android app, which most Instagram users rely on.If you're struggling with your Instagram strategy or reach, Daniel offers a 30-minute session to analyze your content and develop future strategies. Alternatively, check out the *Instagram Reach Playbook*, a 19-page guide to understanding reach, retention, and traffic sources. Find links to both in the show notes. Thanks for listening, and come back next time for more social media news and strategy.Links:The Instagram Reach Playbook - Digital Guide (PDF)Book a Strategy Session (30 minutes) The Equipment I Use:Phone: Samsung S25 Ultra with S-Pen included (Amazon)Microphone: Shure MV7+ USB-C & XLR Podcast Dynamic Mic with Stand (Amazon)Headphones: Samsung Galaxy Buds 3 Wireless Bluetooth Earbuds (Amazon)Laptop: Dell Latitude 7320 Detachable Detachable 2-in-1 Laptop Tablet Touch | 13" (Amazon)  Leave a Review of the Podcast: Apple Podcasts Connect with me on Instagram: @danielhillmediaConnect with me on Threads: @danielhillmediaConnect with me on YouTube: @danielhill_media Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Daniel Hill breaks down Instagram's new long-form video strategy, featuring insights from Adam Mosseri and Tessa Lyons on how it integrates with Reels and the TV app to compete with YouTube.This episode also covers key takeaways from Adam Mosseri's weekly 'Ask Me Anything' (AMA). Hear Adam Mosseri, Head of Instagram, and Tessa Lyons, VP of Product, explain their pivot to longer videos, emphasizing its potential for creators like podcasters and comedians. They discuss the vision for a symbiotic relationship between short-form Reels and long-form content, allowing discovery on mobile and deeper engagement on TV.Daniel shares his perspective on Instagram's commitment to new features, recalling past initiatives like IGTV and NFTs, and raises questions about monetization for creators.Later, Daniel dives into Adam Mosseri's AMA, addressing critical questions from the community. Find out if the Instagram algorithm favors negativity (and Daniel's take on the answer), whether scheduling posts hurts reach, and how photographers can still grow without relying solely on Reels by leveraging carousels and music. Mosseri also explains why some users get new features before others, the balance between improving existing features and adding new ones, and the availability of AI dubbing and translations for Reels, including lip-syncing for global reach. If you're struggling to grow on Instagram, book a time on Daniel's calendar or access his Instagram Reach Playbook via the links in the show notes.Thank you for listening, and come back next time for more social media news, strategy, and other things you should know.   Links:Instagram announces long-form video (Instagram) The Instagram Reach Playbook - Digital Guide (PDF)Book a Strategy Session (30 minutes) The Equipment I Use:Phone: Samsung S25 Ultra with S-Pen included (Amazon)Microphone: Shure MV7+ USB-C & XLR Podcast Dynamic Mic with Stand (Amazon)Headphones: Samsung Galaxy Buds 3 Wireless Bluetooth Earbuds (Amazon)Laptop: Dell Latitude 7320 Detachable Detachable 2-in-1 Laptop Tablet Touch | 13" (Amazon)  Leave a Review of the Podcast: Apple Podcasts Connect with me on Instagram: @danielhillmediaConnect with me on Threads: @danielhillmediaConnect with me on YouTube: @danielhill_media Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Daniel Hill breaks down the recent interview with TikTok CEO Shou Chew, where he revealed how AI is shaping content creation, search, and user safety on the platform. Shou Chew highlighted a surprising gap between the volume of AI-generated video clips created and the low single-digit percentage of views they receive. He explained that while AI is transforming short dramas and micro-series (Duanju) similar to how Photoshop enhances magazine photos, human authenticity remains key for consumption.The CEO also detailed TikTok's built-in AI search tool, which includes a chatbot experience for users to have conversations about video content and trends. Crucially, Shou Chew shared how TikTok leverages AI for user safety and content moderation. He described how AI agents can quickly analyze content across diverse user experiences, and how advanced video recognition models convert live streams into text narratives to detect guideline violations, like dangerous driving at 160 km/h, which humans might miss.If you're looking to enhance your own social media strategy, Daniel offers 30-minute consulting sessions for $99 and the Instagram Reach Playbook Digital Guide for $9.99. Find links to both in the show notes.Links:TikTok CEO Shou Zi Chew at DBS Asia Future Forward Conference (YouTube)   Links: The Instagram Reach Playbook - Digital Guide (PDF)Book a Strategy Session (30 minutes) The Equipment I Use:Phone: Samsung S25 Ultra with S-Pen included (Amazon)Microphone: Shure MV7+ USB-C & XLR Podcast Dynamic Mic with Stand (Amazon)Headphones: Samsung Galaxy Buds 3 Wireless Bluetooth Earbuds (Amazon)Laptop: Dell Latitude 7320 Detachable Detachable 2-in-1 Laptop Tablet Touch | 13" (Amazon)  Leave a Review of the Podcast: Apple Podcasts Connect with me on Instagram: @danielhillmediaConnect with me on Threads: @danielhillmediaConnect with me on YouTube: @danielhill_media Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Welcome to The Instagram Stories! Host Daniel Hill brings you the latest insights on Instagram reach directly from Adam Mosseri, Head of Instagram. Adam answers your most pressing questions: Do paid ads affect organic reach? Does hiding likes harm your distribution? Is AI-generated content throttled?He also clarifies if what you watch impacts your content's visibility and shares a key strategy for increasing your audience: always use translations for your Reels. Plus, get Adam's take on trial Reels, how to find blocked users, and the future of the Edits app with upcoming cloud storage for drafts. Daniel also introduces his new Reach Playbook to help you improve your content's visibility. Tune in for essential platform updates and strategy. Links: The Instagram Reach Playbook - Digital Guide (PDF)Book Me for a Consulting Session (30 minutes) The Equipment I Use:Phone: Samsung S25 Ultra with S-Pen included (Amazon)Microphone: Shure MV7+ USB-C & XLR Podcast Dynamic Mic with Stand (Amazon)Headphones: Samsung Galaxy Buds 3 Wireless Bluetooth Earbuds (Amazon)Laptop: Dell Latitude 7320 Detachable Detachable 2-in-1 Laptop Tablet Touch | 13" (Amazon)   Leave a Review of the Podcast: Apple Podcasts Connect with me on Instagram: @danielhillmediaConnect with me on Threads: @danielhillmediaConnect with me on YouTube: @danielhill_media Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this episode, Daniel Hill shares essential social media updates and creator strategy to help you grow your audience.First, get the inside scoop on the new Instagram Reach Playbook, a digital guide to making content people care about, creating stronger Reels, and reaching new audiences in 2026. We also cover the latest Edits app updates, including carousel posts, clickable audio links, and the 'Popular Topics' feature for accounts over 10,000 followers. Next, hear about YouTube's AI tool, Ask YouTube, expanding to Shorts. Renee Richie from the YouTube Creator Insider team explains how this conversational discovery tool will help creators get feedback, write descriptions, and even create thumbnails.Daniel shares his experience using Ask YouTube and how it can level up your content. Finally, we dive into creator strategy with Tessa Lyons, VP of Product at Instagram, who offers three practical tips for new creators: get comfortable talking to the camera (and Daniel's teleprompter hack!), use all Instagram formats (Reels, Carousels, Stories), and engage deeply with your community. Plus, a TikTok representative reveals hidden TikTok metrics beyond likes and shares, emphasizing retention, profile visits, and new vs. returning audiences for building a loyal community.Don't miss these insights to improve your content across platforms! If you want to check out my new digital product guide, the Instagram Reach Playbook, find the link in the show notes.Links:The Instagram Reach Playbook - Digital Guide (PDF) Edits: Create Carousels in Edits (Instagram)Edits: Add clickable links for your audio and find topics your followers are most interested in (Instagram)YouTube: Ask Studio Coming To YouTube Shorts (YouTube)Instagram: 3 Tips for Creating Content (Instagram)TikTok: Hidden Metrics Most People Ignore (TikTok)  The Instagram Reach Playbook - Digital Guide (PDF) The Equipment I Use:Phone: Samsung S25 Ultra with S-Pen included (Amazon)Microphone: Shure MV7+ USB-C & XLR Podcast Dynamic Mic with Stand (Amazon)Headphones: Samsung Galaxy Buds 3 Wireless Bluetooth Earbuds (Amazon)Laptop: Dell Latitude 7320 Detachable Detachable 2-in-1 Laptop Tablet Touch | 13" (Amazon)   Leave a Review of the Podcast: Apple Podcasts Connect with me on Instagram: @danielhillmediaConnect with me on Threads: @danielhillmediaConnect with me on YouTube: @danielhill_media Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Welcome to The Instagram Stories! Host Daniel Hill dives into the latest Ask Me Anything with Adam Mosseri, Head of Instagram, to tackle crucial questions about the Instagram algorithm and your content's reach. Adam clarifies if scheduling posts or editing captions after posting truly hurts your reach, and gives a valuable explanation of how Instagram decides who sees your reels first. He also addresses common concerns about shadowbanning, explaining how to check your account status for any issues. Beyond reach, Daniel and Adam discuss practical Instagram features: how many Instagram accounts you can manage on one device, and how to hide your active status. They also cover upcoming features and suggestions, including an update on the Instagram Series rollout, the possibility of a formal dating feature (Adam explains why it's unlikely, but acknowledges Instagram's role in dating), and the long-requested ability to reorder story highlights. Finally, hear Adam's candid advice for someone early in their tech career about to graduate, emphasizing experimentation and adapting to new AI tools. Daniel shares his own perspective on navigating today's challenging job market. Follow The Instagram Stories for more social media news, strategy, and insights. Links: The Equipment I Use:Microphone: Shure MV7+ USB-C & XLR Podcast Dynamic Mic with Stand (Amazon)Headphones: Samsung Galaxy Buds 3 Wireless Bluetooth Earbuds (Amazon)Laptop: Dell Latitude 7320 Detachable Detachable 2-in-1 Laptop Tablet Touch | 13" (Amazon)Phone: Samsung S25 Ultra with S-Pen included (Amazon)  Leave a Review of the Podcast: Apple Podcasts Connect with me on Instagram: @danielhillmediaConnect with me on Threads: @danielhillmediaConnect with me on YouTube: @danielhill_media Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

In this special episode, recorded live at the Podcast Movement conference, I sit down with podcast marketing strategist Arielle Nissenblatt to discuss essential strategies for growing your show's audience. Arielle, known for her work with EarBuds Podcast Collective and Podcast Plunge, shares insights from her keynote address, where she and Lauren Passell explored how people define audio content and consume it, including the role of video.We dive into the challenges and opportunities of incorporating video into workflows, especially for independent creators like myself, who often operate as a team of one. Arielle emphasizes the importance of differentiating your show, whether you view it as a hobby or a business, and how that mindset impacts audience growth and monetization. We explore various monetization models beyond traditional ads, such as consulting or paid newsletters, and discuss the value of making strategic choices that align with your mission.Arielle also offers a forward-looking perspective on the creator economy, highlighting how independent creators have the biggest opportunity to innovate and "get weird" with marketing. She encourages trying new things without waiting for permission and stresses the power of collaboration within the industry. From Jen Trepeck's creative napkin marketing to the broader landscape of audience development, this conversation is packed with actionable advice.If you're an independent podcaster looking for fresh ideas to grow your show and navigate the evolving audio landscape, this episode with Arielle Nissenblatt is a must-listen. You can find a video version of this interview in the links below.Links:Video version of Interview (YouTube) (Spotify)Arielle Nissenblatt : WebsiteEarBuds Podcast Collective (Website) & Podcast Plunge (Substack)      The Equipment I Use:Microphone: Shure MV7+ USB-C & XLR Podcast Dynamic Mic with Stand (Amazon)Headphones: Samsung Galaxy Buds 3 Wireless Bluetooth Earbuds (Amazon)Laptop: Dell Latitude 7320 Detachable Detachable 2-in-1 Laptop Tablet Touch | 13" (Amazon)Phone: Samsung S25 Ultra with S-Pen included (Amazon)  Leave a Review of the Podcast: Apple Podcasts Connect with me on Instagram: @danielhillmediaConnect with me on Threads: @danielhillmediaConnect with me on YouTube: @danielhill_media Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Welcome to The Instagram Stories! In this episode, Daniel Hill breaks down the latest Instagram updates from the Head of Instagram, Adam Mosseri's weekly Ask Me Anything. We tackle pressing questions like whether the platform is switching to paid tiers (spoiler: it's staying free, supported by ads!), the status of the Edits app for desktop, and how to reset your Instagram algorithm if you're tired of your current feed. Daniel also shares Adam Mosseri's insights on how posting trial Reels affects your reach and the best way to collaborate with smaller creators (hint: the order you post matters!). Plus, hear about the future of horizontal video for Reels (especially for TV viewing), the much-needed search bar for saved lists, and the challenges of fast-forwarding Stories. We also get an update on the globally expanding Series feature, a growing trend for episodic content. Tune in for all the news and feature suggestions to improve your Instagram experience. Links:The Equipment I Use:Microphone: Shure MV7+ USB-C & XLR Podcast Dynamic Mic with Stand (Amazon)Headphones: Samsung Galaxy Buds 3 Wireless Bluetooth Earbuds (Amazon)Laptop: Dell Latitude 7320 Detachable Detachable 2-in-1 Laptop Tablet Touch | 13" (Amazon)Phone: Samsung S25 Ultra with S-Pen included (Amazon)  Leave a Review of the Podcast: Apple Podcasts Connect with me on Instagram: @danielhillmediaConnect with me on Threads: @danielhillmediaConnect with me on YouTube: @danielhill_media Transcript: ---**Daniel Hill:** Welcome to *The Instagram Stories* for Monday, October 5th. I'm your host, Daniel Hill. On Mondays, we talk about what the head of Instagram discussed on his weekly Ask Me Anything, and this week we're going to talk about if Instagram is switching to paid tiers—interestingly, it is not—how to reset your algorithm if you are tired of seeing the content that you are currently being shown, and updates for the Edits app for desktop. We'll also get into some feature suggestions: things that Instagram definitely needs, and we've been talking about for a while. All of that on today's episode, but first, a quick word from our sponsors.*(Sponsorship Break)***Daniel Hill:** Welcome back. Getting into the questions and answers from the head of Instagram, and let's start with the most interesting one: **Is Instagram really going to go to paid tiers?** We've been talking about some of the paid plans that Instagram offers, but at its core, Instagram will always be free, supported by ads. Here's the head of Instagram to explain.**Adam Mosseri:** No, Instagram is free, and it's going to stay that way. We do have some options if you want to buy extra features. It certainly allows you to buy ads. But the experience that 3 billion people use every day is free, and it's going to stay that way.**Daniel Hill:** All right, now let's move on to **the Edits for desktop status question**. We've been coming across this fairly regularly, but if you're paying for a video editing app, maybe you won't need to once the Edits app for desktop comes out and it does all the things that you need, potentially. Here's Adam's update on the Edits app for desktop.**Adam Mosseri:** So we have our first version of the Edits desktop out to a select set of creators. We're still iterating on it, getting a lot of feedback. One of the cool things that the Edits team does, I think, is work directly with a lot of creators and get their feedback as they design and build the app, and incorporate that feedback into what they build, which I think is one of the reasons why the Edits app, generally speaking, is loved. Obviously, there are critics, as there are of everything, and there are naysayers, and there's room to improve the experience. But the feedback has been overwhelmingly positive, and I think that's in a large part because the team works hand-in-hand with a lot of creators to get their feedback and shape their roadmaps. So, no updates on when we're going to have open access yet. We're working on it, and I'd like to get it out as soon as we can.**Daniel Hill:** Okay, I just want to take issue with one thing that Adam said in that answer about the reason why the Edits app is so loved. I believe that the reason the Edits app is so loved is because it's free, as compared to CapCut, which is $19.99 a month or $180 per year. If you've been paying for CapCut or some other video editing app and someone presented you with a free alternative, you would likely love it too. That's my point.Okay, now let's transition into the reach-related questions. The first one: **Does it hurt my reach if I post as a trial Reel first?** No, definitely not, and using trial Reels is a good opportunity to see how an audience that's not familiar with you might react to your content. Here is Adam's answer.**Adam Mosseri:** No, it doesn't. If you post a trial Reel and then you like how it does and you want to upgrade it to a normal Reel and have it go to your followers and on your profile, that's great, and it will not hurt you that you had it start as a trial.**Daniel Hill:** The next reach-related question: **Does collaboration with a small creator affect reach and engagement?** Well, not really. If you do a collab post, it's going to be shown to both of your audiences, but the order with which you post that collab is actually a factor. So, here's Adam to explain.**Adam Mosseri:** When you do a collab, if the person you're collaborating with is a larger creator, you should have them start the collab, and it will help your reach. If you are the larger creator, you should also start the collab, and it's not going to hurt your reach, but it's not going to meaningfully help your reach either, because the person you're collaborating with is smaller. It will help a little bit, but not as much as the other way around.**Daniel Hill:** All right, let's move on to a question about **how to reset the algorithm**. If you didn't know, you can completely reset your Instagram algorithmic experience, meaning the content that Instagram thinks you will like. You can also select topics you're interested in and what topics you're not interested in. Resetting your algorithm periodically is really good because it gives you a chance to see what content you are not potentially seeing. You might not be interested in it, but at least you get a fresh view of all the things that people are posting out there in the world that Instagram doesn't know that you might potentially be interested in.The question here is: **Why is there no algorithmic reset option in India?** I was actually a bit surprised by this question because I wasn't aware that that was only limited to certain countries, but according to Adam's answer, it seems like everyone should have the ability to reset their algorithm.**Adam Mosseri:** So, I'm pretty sure you can reset your algorithm no matter what country you live in. You go to the profile and settings, and there's a section under there called "What content you see," I think. If you go in there, there's actually a specific option—this is still just under settings—called "Content preferences," and in there, you'll find a reset option, which will reset how ranking works for all suggestions, all recommendations. So, check it out.**Daniel Hill:** Quick side story about this: I showed my wife how to reset her algorithm a few months back, and last weekend, we were at a friend's house, and one of the friends there was complaining about her Instagram experience and how it was always showing her content she didn't like. My wife showed her how to reset her own algorithm and deselect which topics she was not interested in that Instagram was showing her content about. I've never been so proud!We are going to take a quick break. When we come back, we're going to talk about the Instagram Series feature and when it's going to be more widely available, talk about some feature suggestions that people have made, and we'll get into full screen for Instagram Reels, but in a horizontal format. Stay tuned.*(Sponsorship Break)***Daniel Hill:** Welcome back. Continuing with the questions and answers, the next one: **Any chance of full screen for horizontal Reels?**This is interesting to me. I personally do not want a full-screen horizontal experience for Reels on my phone because I don't really want to rotate my phone, but I can see that some people would want to, so I get that as an idea. Here's Adam's explanation.**Adam Mosseri:** There's a chance. I think that we need to figure out how to better support not only horizontal video, but longer video. We haven't historically focused on it on Instagram because it's usually pretty bad for—well, most everything other than time spent. It's bad for sharing, comments, likes, messages, because when you watch one long video, that's a lot of other short things you might have sent to a friend, liked, commented on, etc. But we do know that there's a lot of demand for long-form video, particularly on TV, as well as horizontal video. So, I think we should have to figure out how to balance that. How do we let long-form video grow inside of Instagram without crowding out everything else is the heart of the question, and it's something we're actively exploring. So, things like being able to view a horizontal or landscape video properly is definitely something that we're going to have to figure out.**Daniel Hill:** When I first saw the question, I was thinking about it in terms of watching it on your phone, but I see now with his answer he's talking about televisions, which absolutely makes sense for horizontal viewing.Okay, let's move on to some other feature suggestions. The question: **What are your thoughts on a search bar for saved lists in Instagram?** This is so badly needed. The search on Instagram is very challenging, especially for content that you've seen previously and want to find again—for instance, if you saved it.**Adam Mosseri:** We should definitely make it so that you can search your saved. There's a lot of work to do to clean up saved, and we've got a couple people working on it right now. So hopefully, we can get something out relatively soon—not just for search, that might take a little bit longer, but for some of the basics that I think could just be easier.**Daniel Hill:** The next feature suggestion: Fast-forwarding Stories, is that possible? Many times I want to skim the Story, not just skip it. I agree, this is a great feature suggestion. Instagram should have had that, but Adam correctly points out the challenge around this, which I do agree with.**Adam Mosseri:** Um, it is possible, but we haven't built that yet. We use long press on the right-hand side of the screen to speed up, go to 2x for Reels, but if we do that on Stories, it's going to be tough because we also use tap-and-hold to pause or tap to advance. So, we have to figure out the sort of collision of all the gestures. But it's a good idea, so we will look into it, but no promises.**Daniel Hill:** And the last thing we're going to talk about today is **the Series feature**. This is something that Instagram talked about a couple of months back, but had not widely released. Basically, a series lets you group content together, sort of like a playlist, and people would expect content from you in a series on some kind of regular basis—so, meaning every Friday or something. The question: **When is this Series feature going to be launched globally? Any plans supporting productions?** Here's Adam's answer.**Adam Mosseri:** So, for those of you who don't know, Series is a growing trend, particularly in Southeast Asia, but in other parts of the world as well, as in the US, where people create these little episodic series that's content. It's like a TV show, but each episode is, you know, 9x16, so the ratio of this video right here, and, you know, just between like, I don't know, 1 and 3 minutes long. They're kind of wild. A lot of them are coming from countries around the world; a bunch of them are AI-generated, and they seem to be growing in a way that people like. So, we're trying to experiment with that format, figuring out how to support it for this class, make it work for the creators of these series, make sure that they can get paid for their work. It's early days, but eventually, once we get everything working, we will launch it everywhere.**Daniel Hill:** All right, that is it for the questions and answers from the head of Instagram. As always, thank you for listening, and come back next time for more social media news, strategy, and other things you should know.---*(Outro Song)***Rap Outro:**Yeah! Let's get it!The year was 2013!You posted your first pic, and you're glad your post got seen!Your friends liked it too, but what you didn't know was what posting on that platform would do!Taking all your time and attention!Doomscrolling, ah, so let me mention!You gotta post on every platform, putting content on every set just to conform!Likes gave you validation, and you got hooked!Now engagement is down, you're feeling overlooked!Hey, keep coming back for more podcasts!And find me on Instagram @DanielHillMedia!I'm gone! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Sharpen your Instagram strategy with the latest updates, including Meta's new AI assistant in the Edits app. This episode dives into how this powerful tool analyzes your Instagram account data, offering personalized suggestions on what's trending, why certain videos performed well, and even ideas for hooks, captions, and trending audio. Daniel shares his own test, where the AI accurately identified a too-long hook in one of his videos, highlighting its actionable feedback. A clip from the Instagram @creators account emphasizes how the Edits Assistant saves time and helps creators understand their data for better content.Next, learn about Instagram's new feature allowing you to boost live streams. Historically, boosting was limited to posts, Stories, and Reels, but now you can expand the reach of your live broadcasts. Daniel explains how this is a game-changer for creators doing sales, hosting events, or featuring keynote speakers, allowing you to schedule promotions at least two hours in advance. These boosted live streams run only while you're broadcasting, ensuring active Instagram users see your in-progress content and join your audience.Finally, Daniel shares valuable Instagram content strategy advice from Adam Mosseri, the Head of Instagram, on content repurposing. Mosseri explains how to take one successful idea and translate it into different formats to get more mileage without simply reposting. He suggests turning a well-performing Reel into a carousel, or vice-versa, and looking at comments for new content ideas. Adam Mosseri also recommends recreating popular content with new information, like his annual updates on how Instagram ranking works. Daniel adds his own tip: use the Edits app AI to brainstorm ways to transform your successful content into new formats, leveraging its insights.If these Instagram updates help you, please follow Daniel on Instagram @danielhillmedia and leave a review.Links:Edits: Meet the Edits assistant, the one that knows your Instagram (Instagram Blog)Instagram: Boost your live video on Instagram (Instagram)Instagram: Why to turn a piece of content into other content - and how (Instagram)      The Equipment I Use:Microphone: Shure MV7+ USB-C & XLR Podcast Dynamic Mic with Stand (Amazon)Headphones: Samsung Galaxy Buds 3 Wireless Bluetooth Earbuds (Amazon)Laptop: Dell Latitude 7320 Detachable Detachable 2-in-1 Laptop Tablet Touch | 13" (Amazon)Phone: Samsung S25 Ultra with S-Pen included (Amazon)  Leave a Review of the Podcast: Apple Podcasts Connect with me on Instagram: @danielhillmediaConnect with me on Threads: @danielhillmediaConnect with me on YouTube: @danielhill_media Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.