All the Hacks with Chris Hutchins

The Surprising Habits of Backable People with Suneel Gupta

9 snips
Jan 12, 2022
Suneel Gupta, bestselling author of "Backable" and former CEO of RISE, shares insights on making ideas irresistible. He emphasizes that failure can be a stepping stone to success and that storytelling often trumps statistics in persuasion. Gupta suggests abandoning the pursuit of charisma and instead focusing on the extra effort that resonates with others. The conversation reveals how community support enhances creativity and why clarity in requesting feedback is crucial. Engage with your audience genuinely to cultivate collaborative success.
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ANECDOTE

Laid-off Camp Prank

  • Chris Hutchins excitedly shares a story about being "punk'd" by a fake reporter.
  • His excitement turned to disappointment, only to be surprised by a real TechCrunch article the next day, written by Lena Rao.
ANECDOTE

FailCon Keynote

  • Suneel Gupta recounts his "failure story" of being a keynote speaker at FailCon.
  • A New York Times reporter's presence led to an article featuring him, which went viral and became a top search result for "failure."
INSIGHT

Failure as a Pathway

  • Failure is not the opposite of success, but a pathway to it.
  • People who create change learn to sell new ideas, making themselves "backable."
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