How To Make $100,000+ With 0 Employees (Full Guide) | 052

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Nov 7, 2024

Join bestselling author and entrepreneur Josh Kaufman as he shares insights on thriving as a solo creator. He discusses leveraging AI and smart systems to enhance productivity while protecting personal time. Josh emphasizes focusing on fewer income streams for greater profit and knowing when to say no to growth. He also offers practical strategies for marketing, sustainable income through audio content, and applying the 80/20 rule to business systems. Uncover the power of human judgment alongside automation for a balanced approach to business.

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ADVICE

Focus on Core Skills

Maximize time spent on core, unique skills that are difficult to outsource.
Minimize management overhead by remaining a solo operator.

INSIGHT

Books as Annuities

Writing evergreen books creates annuity-like income streams.
This requires less ongoing effort than courses or coaching.

ADVICE

Prioritize Personal Values

Define your own priorities instead of chasing external validation or social status.
Consciously choose trade-offs aligned with personal values, even if they mean less money.

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The personal MBA

Master the Art of Business

Josh Kaufman

The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges. The book covers a wide array of topics including entrepreneurship, marketing, sales, negotiation, operations, productivity, and systems design. It is designed to provide a self-directed crash course in business, helping readers understand and analyze the fundamental elements that make every successful business function. The book emphasizes the importance of creating value, effective marketing, and delivering on promises, and it includes a recommended reading list to further enhance business knowledge.

The Hobbit

or There and Back Again

J.R.R Tolkien

Published in 1937, 'The Hobbit' is a children's fantasy novel that introduces readers to the richly imagined world of Middle-earth. The story follows Bilbo Baggins, a home-loving hobbit, who is persuaded by Gandalf to join Thorin and his twelve dwarves on a quest to reclaim their treasure from the dragon Smaug. During the journey, Bilbo encounters various creatures, including trolls, goblins, and the mysterious Gollum, and discovers a magical ring that renders the wearer invisible. The novel is a prequel to 'The Lord of the Rings' and explores themes of personal growth, courage, and unexpected heroism[2][4][5].

Influence

The Psychology of Persuasion

Robert Cialdini

In this highly acclaimed book, Dr. Robert B. Cialdini explains the psychology behind why people say yes and how to apply these insights ethically. The book outlines six universal principles of influence: Reciprocation, Commitment and Consistency, Social Proof, Liking, Authority, and Scarcity. The new and expanded edition includes a seventh principle, Unity, along with new research, insights, and examples. Cialdini uses memorable stories and relatable examples to make the subject accessible and easy to understand, helping readers become more skilled persuaders and defend themselves against unethical influence attempts.