Decoder with Nilay Patel Recode Decode: PBS CEO Paula Kerger
Apr 15, 2019
Paula Kerger, President and CEO of PBS, shares her insights from over 13 years at the helm, navigating public broadcasting through political challenges. She discusses the impact of proposed federal funding cuts, especially on rural communities. Kerger highlights PBS's shift to digital media and innovative strategies, including virtual reality and engaging children’s programming. The conversation also touches on PBS's role amidst competitors like Netflix and emphasizes the importance of community support to sustain its mission.
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Nebraska Farmer's Plea
- Paula Kerger recounts a story about a Nebraska farmer.
- He emphasized the importance of PBS for his children's education.
PBS's Evolution
- Paula Kerger has been president and CEO of PBS for 13 years.
- She discusses PBS's evolution during her tenure, including navigating the changing media landscape and the decline of local media.
PBS Funding Model
- PBS's unique funding model relies on viewer donations, corporate sponsorships, and government funding.
- The proportion of government funding varies across stations, with some rural stations relying on it for up to 50% of their budget.