Navigating Media's New Terrain

Paula Kerger, the president and CEO of PBS, talks with Recode's Kara Swisher about the state of public media as President Trump is trying to cut its federal funding.

In this episode: How Kerger got to PBS 13 years ago; why running it is more like running a co-op than a normal company; the decline of local media; how public media is funded; bringing PBS into the digital age; why it’s backed off of Netflix in favor of competitors like Amazon; YouTube isn’t just a stepping-stone to TV; the commercial cable channels that gave up on PBS-style content; how important is broadcast for PBS’ future?; how it builds for mobile streaming; investigative journalism in VR; has content changed in the digital era?; kids’ shows like Daniel Tiger’s Neighborhood; Trump’s proposal to close the Corporation for Public Broadcasting; why that would hurt rural communities the most; why PBS is not “liberal”; and where will PBS be in 20 years?

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