The My Wife Quit Her Job Podcast With Steve Chou 595: How To Launch A 75k/month Tiktok Shop With 0 Followers
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Jun 24, 2025 Ian Page, founder of Bullseye Sellers, shares his expertise on launching a TikTok Shop from scratch. He breaks down effective strategies for scaling to $75k a month, even with zero followers. Ian discusses common pitfalls for newcomers and emphasizes the importance of choosing the right products. He highlights the power of partnerships, financial planning, and innovative outreach methods for maximizing sales. Additionally, he addresses navigating TikTok’s unique marketing landscape and the significance of compliance in affiliate marketing.
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Back Brace Success Origin
- Ian Page started in e-commerce with a unique back brace product in 2015.
- He quickly sold hundreds daily and exited early by selling the brand in 2017.
TikTok Boosts Amazon Sales
- TikTok Shop impressions drive significant Amazon sales halo effect.
- 50-70% of TikTok buyers prefer purchasing the product on Amazon for convenience.
Pick Brand-Focused Products
- Choose brand-focused products with distinct packaging and consistent niche to reduce customer confusion.
- Avoid generic products to prevent paying for competitors’ sales due to difficult customer identification.