Social Media Marketing Podcast Optimizing for TikTok Search: How to Reach a Larger Audience
Oct 26, 2023
Melissa Laurie, TikTok marketing expert, discusses optimizing TikTok videos for search, the impact of COVID-19 on tourism, challenges faced by companies on TikTok, searching for information on Google and TikTok, using quarter actions and repurposing content on TikTok, and optimizing TikTok videos for more views.
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8
Introduction
00:00 • 3min
Melissa's Journey into TikTok and the Impact of COVID-19
02:59 • 4min
Exploring the Impact of COVID-19 on Tourism and Embracing Video Platforms
07:09 • 3min
Struggles and Success on TikTok
09:53 • 6min
Searching for Information on Google and TikTok
16:15 • 15min
31:26 • 2min
Using Quarter Actions and Repurposing Content on TikTok
33:28 • 2min
Optimizing TikTok Videos for More Views
35:09 • 12min