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Beyond The Buy
Fast Fashion vs. Sustainable Fashion
Jul 22, 2024
Join industry expert Liraz Cohen Mordechai, founder of Fashionating by Liri, as she tackles the clash between fast fashion and sustainable fashion. She discusses the severe environmental impacts of fast fashion, the challenges sustainable brands face, and the critical role of consumer awareness. Liraz reveals how documentaries like 'The True Cost' have shifted public perception and emphasizes the need for transparency in the supply chain. She also highlights innovation in sustainable practices and the urgent demand for more responsible consumer behavior.
37:15
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Quick takeaways
- Fast fashion's prioritization of cost and speed leads to environmental degradation and labor exploitation, contrasting starkly with sustainable fashion's emphasis on ethical practices and quality materials.
- The rise of eco-conscious consumers, particularly Gen Z, is driving demands for transparency and ethical practices in the fashion industry, prompting brands to adapt.
Deep dives
The Journey to Sustainable Fashion
The speaker shares a transformative journey from working in fast fashion to focusing on sustainability in fashion. Initially involved in companies like Zara, the speaker encountered the negative impacts of fast fashion, which eventually led to a deeper understanding of its detrimental effects on the environment and society. The viewing of the documentary, 'The True Cost,' acted as a pivotal moment that inspired a shift towards sustainable practices. This journey now includes advocating for local fashion, researching sustainability, and assisting other businesses in adopting eco-friendly measures.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode