Millionaire University

How to Start a Google Ads Agency and Grow E-commerce Brands Using Paid Search | Shri Kanase

Sep 8, 2025
Guest
Shri Kanase
Shri Kanase, founder of Yoru Marketing and YouTube educator, shares his journey from teenage e-commerce novice to leading a successful 7-figure agency. He emphasizes the importance of niche-specific focus to attract clients and discusses his unique approach to client acquisition via YouTube. Shri reveals his strategic pricing model and insights into hiring global talent, while also navigating the impact of AI in advertising. Learn how to identify high-ROAS opportunities with Bing Ads and why he prefers working with established brands.
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ANECDOTE

From Garage Dropshipping To Agency Founder

  • Shri started selling from his parents' garage and moved from dropshipping to owning Shopify brands.
  • That hands-on e-commerce experience led him to prefer Google Ads and later start an agency and YouTube channel.
ADVICE

Pick A Niche You Know

  • Choose a niche you already understand and work top-down from target audience to messaging.
  • Start by defining who your ideal client is before building websites or funnels.
ADVICE

Trade Low Fees For Early Proof

  • Use existing audience channels to find your first clients and be willing to work cheap or free to prove results.
  • Get a testimonial early; it unlocks referrals and credibility.
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