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The Smart Passive Income Online Business and Blogging Podcast
SPI 791: How to Generate More Course Sales and the Crossover between Data and Art with John Ainsworth
Jun 5, 2024
John Ainsworth shares tips on boosting course sales with order bumps and upsells, email promotions, AI copywriting, customer objections, and mindset shifts. Learn how to increase profits with online courses in 2024!
47:13
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Quick takeaways
- Offer order bumps and upsells during checkout to boost revenue per customer.
- Utilize regular email promotions focused on customer pain points and value-driven solutions.
Deep dives
Maximizing Revenue with Order Bumps and Upsells
Offering order bumps and upsells during the checkout process can significantly increase revenue per customer. Implementing these additional offers, like workbooks or complementary courses, can enhance the overall purchase experience and provide value to customers. By strategically pricing these add-ons, such as order bumps at a third of the main product price and upsells slightly higher, businesses can capitalize on existing customer bases for higher conversions and revenue growth.
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