204. Danielle Ruckert, RH Strategic, on Healthcare Thought Leadership

Dec 30, 2024

Danielle Ruckert, Healthcare Practice Lead at RH Strategic, combines creative thinking with business insight to enhance thought leadership in healthcare and cybersecurity. She discusses her strategies for crafting relatable healthcare narratives and the significance of simplifying complex concepts. Danielle highlights the role of thought leadership in maintaining a positive reputation, while also sharing fun preferences in a rapid-fire segment, including her favorite on-the-go snacks and an aspiration to run a flower farm.

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Intro

00:00 • 2min

Crafting Relatable Healthcare Narratives

01:46 • 2min

Navigating Thought Leadership in Healthcare

03:20 • 14min

Rapid Fire Insights: A Whirlwind of Preferences

17:36 • 2min

Quickfire Favorites and Future Dreams

19:12 • 2min

Danielle Ruckert is the Healthcare Practice Lead at RH Strategic where she combines her creative mindset and business acumen to help clients increase brand awareness, build thought leadership, and manage reputations. With a vast knowledge in the healthcare field, Danielle has a knack for spotting trends and elevating clients as thought leaders in the space. By combining her creative mindset and business acumen, Danielle helps RH Strategic’s healthcare and cybersecurity clients increase brand awareness, build thought leadership and manage their reputations. Her knack for storytelling allows her to quickly identify a client’s unique story and value proposition and shape into effective communications campaigns. Prior to joining RH Strategic, she served on the health communications team at The Pew Charitable Trusts and managed communications for a U.S. Coast Guard grant project to develop on-water safety standards. The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators about how the news gets made and strategies for publicity that drive business goals. Host ⁠⁠Jody Fisher⁠⁠ is the founder of Jody Fisher PR and works with clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on ⁠⁠Facebook⁠⁠, ⁠⁠Twitter⁠⁠, ⁠⁠Instagram⁠⁠, and ⁠⁠TikTok⁠⁠ at @ThePRPodcast. The PR Podcast Facebook: https://www.facebook.com/ThePRPodcast/ Twitter: https://x.com/ThePRPodcast1 Instagram: https://www.instagram.com/theprpodcast_/ TikTok: https://www.tiktok.com/@theprpodcast? Danielle Ruckert Facebook: https://www.facebook.com/danielle.ruckert Twitter: https://x.com/DanielleRuckert Instagram: https://www.instagram.com/danielleruckert/ Tiktok: LinkedIn: https://www.linkedin.com/in/danielleruckert/ RH Strategic Facebook: https://www.facebook.com/RaffettoHermanStrategicCommunications/ Twitter: https://x.com/rhstrategic Instagram: https://www.instagram.com/rh_strategic/ Tiktok: LinkedIn: https://www.linkedin.com/company/raffetto-herman-strategic-communications/