166: The Social Network

First published in 1936, 'How to Win Friends and Influence People' by Dale Carnegie is a timeless guide to improving interpersonal skills. The book is divided into four main sections: Six Ways to Make People Like You, Twelve Ways to Win People to Your Way of Thinking, and Nine Ways to Change People Without Giving Offense or Arousing Resentment. Carnegie's principles emphasize the importance of genuine interest in others, active listening, and avoiding criticism and argument. The book offers practical advice on how to build strong relationships, communicate effectively, and influence others by aligning their self-interest with yours. It has been a cornerstone of personal development and business success for generations[2][3][5].

In 'So You've Been Publicly Shamed', Jon Ronson delves into the phenomenon of online shaming and its historical antecedents. The book features interviews with individuals who have been subjected to intense public shaming, including Jonah Lehrer, a journalist who plagiarized quotes, and a woman who was shamed for a tweet at an airport. Ronson also speaks with practitioners of modern public humiliation and examines the immediate and long-term consequences of such shaming. The book raises questions about righteousness, reputation, and conformity in the context of social media and its impact on individuals and society[2][3][4].

The Accidental Billionaires tells the captivating story of how Mark Zuckerberg and Eduardo Saverin, two socially awkward Harvard students, created Facebook. The book explores themes of genius, betrayal, and the impact of success on relationships. It is based on real events but includes speculative elements, as Mark Zuckerberg did not participate in the book's creation. The story was adapted into the film 'The Social Network'.