The Russell Brunson Show The High-Ticket Tactics Bridger Pennington Uses to Close $30K Clients | #Marketing - Ep. 40
8 snips
Jun 2, 2025 
Bridger Pennington, an expert in capital raising and fund management, shares powerful insights on attracting high-ticket clients. He reveals the unexpected mindset that helped him compete with giants in the financial sector. Bridger emphasizes the importance of moving past 'small thinking' and details his three keys for building credibility and raising capital effectively. He also dives into the difference between being a CEO and a visionary, offering strategies for entrepreneurs looking to scale their businesses and pitch to investors with confidence.
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Leverage Word of Mouth Marketing
- Word of mouth marketing is extremely powerful for reputation building.
- Make people say positive things about you to grow your business organically.
Learning to Raise Capital Independently
- Bridger discovered his father's large real estate fund business only in college.
- Despite his dad's wealth, the experience of raising capital alone was vital for Bridger's growth.
Results Drive Client Referrals
- Bridger focused on results over marketing to boost client referrals.
- Delivering high-ticket experiences leads customers to promote your business enthusiastically.
