Lenny's Podcast: Product | Growth | Career

Seth Godin's best tactics for building remarkable products, strategies, brands and more

1635 snips
Dec 8, 2024
Seth Godin, a legendary marketer and author of over 20 books, shares his insights on creating remarkable products. He emphasizes the importance of taste and exceeding customer expectations. Seth discusses the four strategic choices crucial for navigating future challenges and how productive tension can drive innovation. He also highlights the significance of brand loyalty and making ambitious promises in an AI-driven world. Plus, learn about his writing journey and new book, showcasing his unique approach to strategy.
Ask episode
AI Snips
Chapters
Books
Transcript
Episode notes
00:00 / 00:00

Developing Good Taste

  • Good taste involves understanding what others desire before they realize it themselves.
  • It's about presenting something unexpected yet appreciated, like in jazz or design.
00:00 / 00:00

Upholding High Standards

  • Maintain high standards by relentlessly improving specifications to delight your target audience.
  • Avoid perfectionism; ship products that meet the defined specifications and satisfy users' needs.
00:00 / 00:00

Finding Purpose in Any Job

  • Seth Godin recounts how he found fulfillment in menial food service jobs by focusing on brightening customers' days.
  • He emphasizes the importance of finding purpose and making a positive impact, regardless of the job.
Get the Snipd Podcast app to discover more snips from this episode
Get the app