AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Always Off Brand
”eTail Boston Live” with Anna Esrov from Boll & Branch
Aug 21, 2024
Anna Esrov, VP of Customer Experience & Loyalty at Boll & Branch, discusses the company's remarkable journey from startup to scaling while maintaining a personal touch. She shares insights on the importance of exceptional customer care, especially tailored for male shoppers. The conversation delves into customer engagement strategies, emphasizing metrics like Lifetime Value and the impact of innovative partnerships. Joined by Brent Peterson, the dialogue balances serious business insights with fun anecdotes, making for an entertaining and informative listen.
17:29
Episode guests
AI Summary
AI Chapters
Episode notes
Podcast summary created with Snipd AI
Quick takeaways
- Boll & Branch's commitment to organic sourcing and direct relationships with farmers enhances their product quality and customer experience.
- The company's personalized customer service approach, prioritizing human interaction over chatbots, fosters loyalty and satisfaction among consumers.
Deep dives
Commitment to Organic Quality
The discussion highlights the commitment of Boland Branch to providing 100% organic home bedding and decor, emphasizing their unique approach to sourcing. The founders, Scott and Missy Tannen, prioritize direct relationships with farmers and factories in India, ensuring that every product can be traced 'from seed to stitch.' This dedication to quality not only reflects their values but also aims to enhance the overall customer experience. Their insistence on organic materials stands out in the market, appealing to environmentally conscious consumers looking for premium bedding options.
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode