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6min chapter
”eTail Boston Live” with Anna Esrov from Boll & Branch
Always Off Brand
Balancing Growth and Personal Touch
This chapter explores the delicate balance between scaling a business and preserving personalized customer relationships through innovative strategies like post-purchase surveys. It highlights how effective communication and customer engagement can drive loyalty, particularly in the evolving retail landscape influenced by the rise of online shopping.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode