The Game with Alex Hormozi ”How to serve caviar when your customers are satisfied with cheese & crackers." --and why you aren't making as much money as you want..." | Ep 66
9 snips
Jul 10, 2018 
AI Snips
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Episode notes
Play A Bigger Game Than Survival
- Many people only play the immediate game of their business and lack a compelling reason to earn more money.
- A purpose larger than yourself unlocks sustained ambition beyond mere survival.
Love Your Customer Like A Mission
- Fall passionately in love with your customers and take ownership of their success.
- Reverse-engineer their experience and own every part of their outcome to beat competitors.
Weapons-Grade Compassion Changes Perspective
- Weapons-grade compassion means taking full responsibility for your client's success.
- This mindset shifts focus from competitors to continual customer-serving improvements.