The Pen Addict

564: The Distribution Game

May 17, 2023
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INSIGHT

Distributors Bridge Manufacturers And Retailers

  • Distributors absorb high manufacturer MOQs, shipping, taxes, and storage so small retailers can access niche international brands.
  • Luxury Brands breaks bulk and offers drop-shipping so retailers list many SKUs without heavy inventory investment.
ADVICE

Use Drop-Ship To Expand Retailer Assortment

  • Offer drop-shipping to retailers so they can list more brands without buying inventory up front.
  • Use your warehouse to fulfill those orders and keep retailers' websites stocked with many SKUs.
ANECDOTE

Delivery Day From Hell

  • Bryce learned warehouse work and got forklift certified to help during massive deliveries.
  • One delivery day had pallets from multiple brands arrive together and filled the entire warehouse floor.
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