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The General State of the Stationery Industry
I worry about skew overload for a lot of people, not just like retailers for consumers. I think it's probably because fountain pens and journaling kind of attracts younger people or starting to attract younger people. It's just like technology and iPhones and iPods and, you know, iPads and all that stuff. We grew up with that. And so I think people are like, oh my gosh, it's like so nostalgic. It's like it's so retro, you know? How people talk about that. You are really definitely a thing for sure.