Stay Paid Podcast $5M to $20M Game Plan, Social Media Strategies, & the Power of Branded Magazines
15 snips
Aug 18, 2025 Stephen Acree, a member of the Acree Brothers Realty team, shares expert insights on building lasting client relationships. He reveals strategies for effective follow-ups that avoid awkwardness and help nurture connections. Stephen emphasizes the value of personal branding, such as using a customized magazine to stay memorable. He also discusses the importance of managing client expectations and creating a reliable referral system to keep business thriving year-round. Tune in for actionable advice to elevate your real estate game!
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Price Conversations Need Data And Framing
- Frame pricing conversations around the seller's motivation: getting the most money in their pocket.
- Show objective data (Zillow views, saves, showings) and set clear expectations for price adjustments.
Lead With Comps And Set Price Expectations
- Lead clients through comps and let them decide where to sit within comparable sales.
- Commit to monitoring showings and be the one to recommend price drops if metrics lag.
Prime Sellers Before The Listing Visit
- Send comps and a short video the night before a listing appointment to seed pricing expectations.
- Ask prospects to review comps so you can discuss their thoughts at the meeting.
