Small Business Pivots Creating Impactful Brands: Culture, Storytelling, and Leadership | Ryan Chute
Jan 29, 2025
Join Ryan Chute, a Partner at Wizard of Ads with a rich background in retail, furniture, and automotive industries. Discover how Ryan transformed high-pressure environments into success stories through personal growth and impactful brand culture. He emphasizes the importance of storytelling and core values like trust and gratitude in business. Ryan shares strategies for building emotional connections with consumers and employees, guiding listeners on how to navigate their entrepreneurial journeys with clarity and authenticity.
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Chute's Early Career
- Ryan Chute worked in retail, furniture, and automotive, experiencing toxic and frustrating environments.
- He was even fired for mirroring bad bosses, highlighting the impact of leadership on personal growth.
Personal Growth for Business Growth
- Personal change is crucial for business growth, as one's limitations can hinder their business's potential.
- Ryan's coach emphasized this, stating, "Until you change, nothing around you will change."
Brand as Culture
- A brand's culture reflects its values and what it stands against.
- This culture shapes the customer and employee experience, impacting the brand's growth and overall success.
