Walking the Line - Words Matter

What is the difference between the threat of steering in an illegitimate way and being transparent and informing your client? In this episode, Rob and Greg discuss the difference between steering and fiduciary duty in real estate and other various topics including Greg's recent trip to Boston, Redfin's settlement with NAR, the enforcement of buyer showing agreements, and the potential actions of the DOJ. They also touch on the proposal for making housing affordable and the MLS execs walking out of a meeting. Highlighting the challenges and implications of these issues for the real estate industry. 

The need for clear communication and the careful choice of words to avoid crossing ethical boundaries. Rob and Greg suggest that training, scripts, and forms could help agents navigate this fine line.

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This podcast is produced by Two Brothers Creative 2024.