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Full Story Newsroom edition: have Labor or the Coalition done enough to earn your vote?
May 1, 2025
Lenore Taylor, Editor of Guardian Australia, discusses the current political climate leading up to the Australian election. She highlights Labor's polling advantage while emphasizing the unpredictability of voter behavior. The conversation dives into the frustration among voters over the lack of significant policy promises and the contrasting communication styles of the major parties. Taylor also reflects on the rising influence of minor parties and independents, hinting at a shifting political landscape.
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Episode notes
Campaign Messaging Differences
- Anthony Albanese stayed consistently on message about the cost of living, improving his confidence throughout the campaign.
- Peter Dutton lacked a coherent and disciplined strategy, often flipping between conflicting messages, which hurt his campaign.
Policy Timing and Economic Messaging
- Economic conditions improving allowed Labor to tell a positive story about recovery.
- Dutton's focus on cost of living lacked a clear plan or timely policies, undermining the Coalition's appeal.
Campaign Highs and Lows Anecdotes
- Bob Katter's Easter message riff became a high point of the campaign, resonating widely.
- Peter Dutton's campaign suffered low points such as his bus getting stuck and hitting a cameraman accidentally.