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Creator Science

#167: Jenny Hoyos – How she averages 10 million views per video (YouTube Shorts)

Oct 10, 2023
41:03
Snipd AI
18-year-old YouTuber Jenny Hoyos shares her secrets to making viral videos and discusses the importance of retention, creating visually appealing hooks, generating video ideas, foreshadowing, pacing, and her creative process for YouTube Shorts.
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Quick takeaways

  • Short form content platforms have different preferences and require tailored strategies for maximum engagement and reach.
  • Jenny Hoyos aims to transition into long-form content to build stronger relationships with viewers and provide a more personal experience.

Deep dives

Short Form Content Platforms Have Different Preferences

Short form content platforms like TikTok, YouTube Shorts, and Instagram Reels have different preferences and audience demographics. TikTok favors shorter videos with high density of information and quick visual appeal. YouTube Shorts prefers slower-paced, more story-driven videos with a mature audience. Instagram Reels falls somewhere in between, favoring visually engaging content with shareability. These platforms require tailored content strategies to maximize engagement and reach.

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