The Google Ads Podcast

Using The Google Ads Keyword Planner Tool To Prepare For Seasonal Swings

Apr 2, 2024
Regina Bellows, Executive Director of StarterPPC, discusses leveraging Google Ads Keyword Planner to plan for seasonal swings. She emphasizes the importance of researching seasonality trends before going live and provides insights on scaling Google Ads with a limited budget. The podcast explores seasonal trends in keyword searches and how to use historical data for strategic planning.
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