Creator Playbooks

The Blueprint To Grow FAST On Instagram From Day 1 | Ben Kaluza Interview

18 snips
Nov 20, 2024
In this episode, Ben Kaluza, a content creator with a substantial following on Instagram and TikTok, shares his blueprint for rapid growth on social media. He reveals the journey of scaling from 10k to 200k followers through data-driven strategies. Discover the importance of unique content styles and adapting to audience preferences. Ben discusses the balance of brand deals with authentic content and the emotional transition to full-time creation. He emphasizes leveraging ads and influencer marketing for sustained engagement and success.
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ANECDOTE

Initial Instagram Struggle and Breakthrough

  • Ben Kaluza initially struggled to gain followers on Instagram, only reaching 142 after 155 reels.
  • One reel unexpectedly went viral, followed by another, boosting his account to thousands of followers.
ADVICE

Balancing Original and Data-Driven Content

  • Balance original content with data-driven content, validating ideas by checking if the world is interested.
  • Study high-performing content to learn why it works and apply those principles to your own work.
ADVICE

Importance of Hooks

  • Focus on the hook: the first few seconds are crucial for grabbing attention.
  • Use visual hooks combined with spoken hooks to create intrigue and make viewers want to watch more.
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