Venture Unlocked: The playbook for venture capital managers
The opportunity outside of Silicon Valley and how to build a strategic LP base with Brendan Wales and Kellan Carter of FUSE
Jan 25, 2024
Brendan Wales and Kellan Carter of FUSE discuss building a strategic LP base, the growth of Pacific Northwest tech, engaging LPs, an activation layer for founders and LPs, the value of LPs in sourcing investments, and the importance of local venture capital in the Pacific Northwest.
46:01
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Quick takeaways
- Constructing a diverse group of LPs, including strategic individuals from key companies, creates a competitive advantage and a network of connections and resources to support portfolio companies.
- Engaging LPs and involving them in the investment process, leveraging their expertise and embracing small commitments, helps build a strong LP base and create a network of advocates for the venture capital firm.
Deep dives
Strategic focus on the Pacific Northwest ecosystem
Views, a Seattle-based firm founded by Brendan Wales and Kellen Carter in 2020, centers its investment thesis around the growth of the Pacific Northwest ecosystem. With substantial experience in the region and a focus on B2B software, Views aims to capitalize on the region's trajectory, driven by the success of companies like Microsoft and Amazon.
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