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How the Fxck SEO Podcast
Q&A: Keyword optimization best practices; featured snippets, HARO, working with freelancers (with Zoe Ashbridge, Co-Founder at Forank)
Jul 12, 2023
Zoe Ashbridge, Co-Founder at Forank, shares insights on keyword optimization, winning featured snippets and HARO links, and working effectively with freelancers in this engaging podcast. They discuss writing content that targets specific keywords, strategies for winning featured snippets, tips for obtaining backlinks through HARO, and best practices for working with freelancers from briefs to workflows.
45:52
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Quick takeaways
- Backlinks from trusted websites are crucial for improving Google rankings and driving traffic growth.
- To win a featured snippet, create in-depth, useful content that directly addresses a specific query.
Deep dives
Importance of Backlinks in SEO
Backlinks from trusted websites are crucial for improving Google rankings and driving traffic growth. Investing in backlinks is essential for SEO success, as they contribute to increased visibility and authority.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode