Not My First Guess Building a Business From Joy Not Fear: Featuring Thea Brook
Feb 25, 2025
In this engaging conversation with Thea Brook, a seasoned entrepreneur and CFO-turned-founder, listeners explore her unique path from dance to finance. Thea emphasizes the vital role of mental health and positive self-talk in entrepreneurship. She shares her insights on building an authentic personal brand and the importance of joy over fear in business. The discussion also touches on finding creativity in challenges, the balance between authenticity and privacy on social media, and the need for founders to rethink their approach to problems for greater innovation.
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Unconventional Path
- Thea Brook's background includes dance, teaching, and finance before entrepreneurship.
- Her first business, a dance school, opened at age 20, highlighting early entrepreneurial tendencies.
Accidental Restaurant
- Thea's restaurant venture began as a coffee shop at her husband's recording studio.
- It organically grew into a bar, restaurant, and pop-up cinema, eventually becoming plant-based.
Financial Security
- Secure your basic financial needs before quitting your job.
- Time constraints can increase efficiency and strategic thinking.
