People Magic: How to Build a $1M Community

You Can Start From Zero

Jan 2, 2025

Martinus Evans, a motivational speaker and founder of Slow AF Run Club, shares his inspiring journey from an alarming doctor's visit to becoming a marathoner. He emphasizes that everyone starts from zero and the importance of building supportive communities, especially for back-of-the-pack runners. Martinus discusses overcoming self-doubt and the evolution of his community, focusing on inclusivity and genuine connections. He highlights that true success in both running and business comes from prioritizing relationships over quick wins.

24:17

Episode guests

Martinus Evans

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Episode notes

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Quick takeaways

Building a community from scratch, as exemplified by the Slow AF Run Club, fosters connection and support among individuals feeling isolated in their journeys.

Failures in traditional business approaches revealed the importance of engaging directly with a community to drive sustainable success and meaningful relationships.

Deep dives

Building a Community from Scratch

Starting a community can often seem daunting, especially without prior resources or a large following. The journey began with the realization that there were many runners, particularly those who finished races much later than others, feeling isolated and unsupported. This led to the creation of the Slow AF Run Club, which was built from the ground up, initially involving just twenty members. The emphasis was placed on shared experiences and pain points, fostering an environment where runners could celebrate their journeys together, regardless of their pace.

Intro

2min

Building Community for Back-of-the-Pack Runners

2min

Building Community in Business

7min

From Self-Doubt to Community Triumph

10min

Starting From Zero: The Journey to Building a Community

3min

Martinus Evans is a motivational speaker and resilience coach dedicated to inspiring organizations and individuals to embrace personal and professional transformation. With a powerful message rooted in overcoming adversity, Martinus turns challenges into relatable, actionable lessons that drive change in everyday lives.

His own journey began ten years ago when a doctor told him to "lose weight or die." Refusing to accept the stigma, Martinus boldly declared, “Screw walking, I’ll run a marathon.” Since then, he has completed over 100 races, including 8 marathons, graced the cover of Runner’s World, become a spokesperson for Adidas, and founded Slow AF Run Club, the world’s largest inclusive community for back-of-the-pack runners, reshaping the perception of what a runner can be.

ABOUT MIGHTY NETWORKS

Mighty Networks is the ONLY community platform that introduces your members to each other—for extraordinary engagement, longer retention, and word-of-mouth growth.

You can run memberships, courses, challenges, and events on a Mighty Network—all under your own brand on mobile and web.

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