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#58 - Overcoming dark times, taking risks, & betting on yourself w/ Liah Yoo (@liahyoo)
Aug 15, 2024
Liah Yoo, a trailblazing entrepreneur in the skincare industry, shares her captivating journey from a corporate career in South Korea to founding KraveBeauty. She discusses taking bold risks and overcoming self-doubt while addressing societal pressures on career choices. Liah reveals her emotional battles during dark times and emphasizes the importance of resilience and supportive relationships. The conversation also touches on minimalism in skincare, sustainability initiatives, and prioritizing self-care for better creativity and authenticity in life.
55:00
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Quick takeaways
- Liah Yoo's journey illustrates the courage it takes to leave a prestigious corporate job in pursuit of personal fulfillment.
- Her candid discussion about overcoming self-doubt and mental health challenges highlights the importance of vulnerability and support in competitive environments.
Deep dives
Navigating the Journey of Risk and Success
Leah Yu shares her inspiring journey of leaving a prestigious corporate job at Amore Pacific to pursue YouTube content creation full-time. Her decision came at a time when success in South Korea was largely defined by traditional career paths, creating a considerable amount of pressure. Despite only having around 20,000 subscribers, Leah was driven by her passion for beauty and a desire to connect with a global audience. Her leap of faith not only marked the beginning of her successful career as a content creator but also challenged societal norms around success, proving that personal fulfillment can come from taking risks.
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Discover
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