The Daily

Apple vs. Facebook

May 11, 2021
Mike Isaac, a technology correspondent for The New York Times, dives deep into the fierce rivalry between Apple and Facebook. He discusses Apple's new privacy feature that lets users control app tracking, which strikes at Facebook's core business model. Their contrasting philosophies on user privacy have escalated tensions, especially after Facebook's data scandals. The conversation explores the implications of this conflict for small businesses and questions whether Apple's privacy advocacy is genuinely altruistic or self-serving in the competitive tech landscape.
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ANECDOTE

Early Apple-Facebook Relationship

  • Apple and Facebook initially enjoyed a symbiotic relationship, with Steve Jobs mentoring Mark Zuckerberg.
  • However, competition arose as Facebook developed its own phone and messaging services, encroaching on Apple's territory.
INSIGHT

Shifting Dynamics

  • The relationship shifted after Steve Jobs's death and Tim Cook's succession as Apple CEO, with Cook prioritizing user privacy.
  • The 2016 election and Cambridge Analytica scandal further strained the relationship, solidifying Apple's stance on privacy.
ANECDOTE

Apple's Early Moves

  • Apple introduced features like Safari's tracking cookie blocking and Screen Time, indirectly targeting Facebook's data collection practices.
  • These actions signaled Apple's growing opposition to Facebook's business model.
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