Creator Science #221: Ryan Hawk – Anatomy of a $12,500 membership earning $400,000+ per year
39 snips
Oct 29, 2024 Ryan Hawk, keynote speaker and host of the Learning Leader Show, shares his insights on leadership development and community building. He discusses his innovative Leadership CIRCLES, which foster engaging group learning experiences and generate significant income. Hawk emphasizes authentic monetization strategies, such as inbound sponsorships and speaking engagements, while highlighting the importance of genuine audience engagement. He also delves into building supportive communities and creating effective communication within membership models, prioritizing trust and collaboration.
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Podcast Origin
- Ryan Hawk initially started his podcast, Learning Leader Show, as a personal leadership PhD program.
- He leveraged his interviewing experience and invited leaders he admired to learn from them, unexpectedly building a business around it.
Responsiveness and Value
- Be responsive to audience requests and deliver exceptional value, even if it means initially losing money.
- Focus on building relationships and letting the market guide your service offerings.
Side Hustle Validation
- Consider starting a business as a side hustle to reduce financial pressure and validate market demand.
- Wait to transition to full-time until the market consistently shows interest and can support you financially.
