
Startups For the Rest of Us
Episode 759 | TinySeed Tales s4e6: Does AI + Pivot = Success?
Feb 20, 2025
Colleen Schnettler, co-founder of Hello Query and an experienced startup entrepreneur, dives into her journey of pivoting in the SaaS landscape. She reflects on the emotional challenges after a co-founder breakup and reigniting her passion for shipping products. Colleen discusses the tough decisions surrounding market viability for her AI-assisted SQL report builder, weighing the needs of internal BI teams against marketing insights. Her stories highlight resilience, the importance of feedback, and navigating the complexities of product development in the ever-evolving tech world.
27:10
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Quick takeaways
- Colleen's journey illustrates the importance of resilience and persistence in overcoming challenges within the startup landscape.
- The episode emphasizes the necessity of validating market needs before significant investment in product development to ensure sustainable success.
Deep dives
The Importance of Resilience After Setbacks
Colleen's journey emphasizes the significance of resilience in the startup world, especially following her co-founder breakup. Initially overwhelmed by self-doubt and uncertainty, she contemplated abandoning her project completely. However, this phase of struggle ultimately sparked her creativity and drive, leading her to the realization that persistence is crucial for eventual success. As she reflects on her experiences, Colleen recognizes that many successful entrepreneurs share a common thread: those who do not quit often find a way to make it work over time.
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