Masters of Scale Dating is down. So why is Hinge thriving? with CEO Justin McLeod
98 snips
Aug 19, 2025 
Justin McLeod, CEO of Hinge, is on a mission to transform online dating by fostering real human connections. He discusses how Hinge is thriving while others struggle, thanks to its innovative strategies that combat digital fatigue. McLeod shares insights on leveraging AI for personalized matchmaking and the challenges of loneliness among young people. He also highlights a partnership with psychologist Esther Perel aimed at enhancing user experiences, offering tips to navigate the crowded dating landscape and find genuine connections.
AI Snips
Chapters
Transcript
Episode notes
Demand For Real Connection Remains
- Young people still want connection even if they date differently than previous generations.
- Poorly designed apps that prioritize engagement over dates push users away from meaningful relationships.
AI Boosted Matching Efficiency
- Hinge overhauled recommendations with AI and saw double-digit gains in effectiveness and efficiency.
- The change resulted in users getting more dates with less effort.
Use AI To Help People Connect Faster
- Use AI to support people, not replace human connection; keep it behind the scenes.
- Design features to move users off the app faster into real-life interactions.