Use the psychology of self-image to transform your habits for good.

One of the most effective ways to change your behavior is to change your identity. I don’t mean joining the CIA or a witness protection program, or adopting an alter ego. I mean, rather, changing the way you see yourself.

Our perception of who we are—our identity or self-image—has a dramatic effect on our future actions.

You can read the Nir And Far blog post on: The Key to Behavior Change is Identity Change https://www.nirandfar.com/behavior-change-is-identity-change/

Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/